According to the United Nations Environment Annual Report, 60 to 90 per cent of non-recycled e-waste is illegally dumped in Asian and African countries. The UAE is one of the major electronics consumers in the region, with one UN-sponsored project finding that the average resident generates 17.2 kilograms of e-waste every year, much of which contains harmful toxins, such as arsenic, cadmium and mercury. The campaign aims to address the country's e-waste management problem through collecting and recycling retired devices in a bid to minimize the impact of high electronic consumption on the environment.
E-Waste A Global Problem
A pressing issue of our time
A Toxic Legacy
Only 15-20 percent of all e-waste is recycled.
48 million metric tons of e-waste created worldwide.
Average person in the UAE creates 17.2 Kg’s of Ewaste each year.
Smartphones can be recyclable. But not disposed and recycled properly.
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